Cork’s 96FM post news transcripts on it’s website
Yesterday I released a big announcement for Sheehan Medical, the private hospital operator who are developing the Cork Medical Centre in Cork; they have signed a $1m deal with Boston IT company MEDITECH. The full media press release is here. http://www.tinyurl.ie/mt. This was covered very widely in the media yesterday, here’s The Examiner’s coverage http://www.tinyurl.ie/mu.
The story was covered on a number of local radio stations and, thanks to the internet, I was able to listen to monitor their news coverage myself from Dublin. It is very esay to obtain copies of radio coverage in MP3, the cost is about €40 from a media monitoring service, and it is quite easy to rip them from the internet yourself these days. But what is great about one radion station namely Cork’s 96 FM http://www.96fm.ie is they put transcript’s of the news coverage on their website.
This is great for us as we have a written record that we can link to and it makes a lot of sense for the radio station because they have already written scripts so they might as well us the text to add news content to their website. What would be great too if they provide the MP3 on line next to the coverage. Here’s a link to the details Cork’s 96fm covered on the Sheehan Medical announcement.
So, if you get any coverage on Cork’s 96fm and miss the coverage you should try their website, you never know what you might find (incidentally most media monitoring companies, such as Media Market, can get MP3s of the major radio stations for a month after they’ve aired).
Ends
Tags: Cork Medical Centre, Cork private hospital, Cork's 96fm, digital PR, media relations, MEDITECH, Private health care, Private Hospital, public relations, Sheehan Medical
Latest news and features, Sheehan Medical | Simon Palmer | 
08/04/2010 8:03 pm
